
Rider® After sports footwear

Rider is the "after-sport footwear" brand of Grendene S.A Brazil. Originally created for the men’s market, this brand was born in 1986 and it keeps conquering new consumers in Brazil and abroad with men’s, women’s and kid’s lines. Rider looks to radical sports and in the outdoor activities for its inspiration to develop products that reinvent the category season after season.
This after sports category leisure footwear brand, is the undisputed world leader in its category.
Rider’s after-sport sandals are manufactured using cutting-edge expanded synthetic materials, injection-molding processes, equipment and chemical compositions. The professional team of design researchers, engineers and craftsmen at Grendene S.A. combine technological advances in production and materials to create a superior quality molded-plastic product. The high quality in which the company takes exceptional pride - is exemplified in the line's smooth seams; well-defined detail; lack of bubbles or imperfections; durability; and flexible, comfortable molded-plastic fit.
M&B Footwear is in tie-up with Grendene S.A. of Brazil, to market footwear in India.
