Provogue - Make Your Mark
The Provogue fashion collections are adorned and passionately promoted by some of the most popular Bollywood celebrities ever since it's epic launch, thus much visible fizz in Provogue's fashion quotient!! Many a reigning Bollywood heart throbs have been endorsing this super brand with lot of gusto!!
Provogue, originally an apparel and accessories brand has always been seen as different from the rest of the pack of brands. Provogue's current brand statement "Make your Mark" projects the ultra bindas attitude of its Target audience and reflects its cool brand imagery. To substantiate its credentials, Provogue's distinctive merchandise has created a definite niche in the minds of its consumers.
Footwear being the most natural progression for a brand having an extensive presence in apparel, M&B took on the challenge of managing this category under an exclusive Licensing arrangement.
Couple of seasons into footwear, the alignment has been bang on!! Provogue's footwear collection developed and promoted by M&B is seen as a category leader in fashion formals and casual fashion. A high voltage lifestyle centric print and web campaign has been creating further buzz for Provogue's footwear in recent times.
Provogue Footwear has attained a marquee stature in the fashion formal footwear and casual footwear catalog(s) of all leading e-Com portals such as Amazon, Flipkart, Myntra, Jabong, Snapdeal and PayTm, select Departmental Stores and host of leading multi-brand footwear stores in the country; a sign of true progression !!